Yesterday I came in to work in the worst mood – ever. Sometimes the worst part of being in a bad mood is when you can’t figure why you’re upset in the first place. Some accuse waking up on the wrong side of the bed, others contribute it to bad sleep, and many say “It’s just one of those days.” Well, I woke up on the same side of the bed I always do, I slept fine and nothing really made it, in particular, “one of those days.” Call it a funk, if you will. I would blame it on the weather, but I particularly like those cloudy days with a chance of snow; so, I have no idea why I was in such a foul mood.
I’m of the opinion that you can always (well, generally) turn a negative into a positive, so good thing I woke up in such a horrid mood, because it inspired my blog for this week and provided me the content for an otherwise blank slate.
Being in a funk and feeling uninspired got me thinking – what inspires our clients, our members and their industry? Everyone has some kind of drive or motivation that keeps them or their businesses alive. We talk about social media a lot at Drake & Company, but I really believe that adding social media into the equation of a business or “modus operandi” can really inspire and motivate our clients.
For example, one of my clients is holding their own social media teleconference, where those of us who are more experienced in the realm of social media can help answer questions and show those who are less experienced how they can tailor social media for their business. Even though some may be apprehensive, I think there’s an obvious excitement in the air. Who wouldn’t want to learn more about how to help their business or mission? If you never learn, you’ll never know – and to get ahead of competition you have to be in the know, or you’re out and left behind in the dust of your competitors.
I think it is great that this client saw a need and felt inspired to help their members. At little cost to them they are bringing a slightly disengaged group of members together to help one another generate ideas for using social media to their advantage. It helps those who are feeling uninspired to feel excited and motivated and it helps those of us who are already inspired by social media to become even more impelled to help others. The concept seems basic but sometimes it is the little things or the most generic of concepts that really take flight and make the most difference.
So, if you notice that your clients or members seem to be in a “funk” or “bad mood”, don’t blame it on the economy, the weather or waking up on the wrong side of the bed – find a need a fill it. Look for the uninspired and give them something to be inspired about – even if it is basic.
Oh, and I did eventually come out of my funk. My box of Mallow Mars at home inspired my bad mood to disappear….
Monday, December 7, 2009
Subscribe to:
Post Comments (Atom)


0 comments:
Post a Comment